He graduated from Government College University Lahore and earned a masters degree in Psychology and a gold medal He also was a member of the Debating Society of GCU He rose to prominence during the late 1990s when he created the sitcom Shashlik which ran for over three years on PTV while his first television drama as a director was Piya Naam Ka Diya in 2007 in which he acted opposite filmstar Saima Noor and Irum Akhtar Sarmad then served as executive director for a soap serial named Mujhe Apna NaamoNishan Milay directed by his sister Kanwal Khoosat Khoosats TV drama Kalmoohi that he wrote and directed also got good reviews In 2011 he gained significant prominence and acclaim with the TV drama Pani Jaisa Piyar that aired on Hum TV It won him the best director award for it on LUX Style Awards He directed Jal Pari which was aired on Geo TV He went on to direct Humsafar for Hum TV which became an overnight success His serial ShehreZaat was especially popular with women