The son of veteran filmmaker HSH Prince Chatrichalerm Yukol and brother of director Srikhumrung Yukol Rattakul Adam is a director and the founder and owner of Fukduk Production a company that has produced numerous short films and online content appealing to a younger generation of Thais In addition to his work in cinema he is also a lecturer on movie production techniques at leading Thai universities as well as an executive producer with VIU Thailand Adam chose to study film at Bond University in Australia on the advice of director Baz Luhrmann a friend of his fathers
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